The I.D.E.A. District is a 93-acre sustainable, mixed-use development in
Downtown San Diego’s East Village neighborhood that is driven by a
design and technology jobs cluster. The District is a living laboratory
that fosters creative and collaborative energy in innovation, design,
education, and the arts. Breaking ground in 2015.
Innovation - Design - Education - Art = IDEA
See the champions of San Diego IDEA: 6-minute video explains the acronym.